Creating interesting, relevant and customized content requires ongoing time, discipline and inspiration. Above all, your audience will only value content that is independent and objective and tailored to the local audience. Marketeers are generally not copywriters, and they shouldn’t have to be.
What’s equally important is that content targeted at end users should be written in local language, citing local examples, currencies and regulations that will resonate with the target audience. We also have the language skills and cyber security industry knowledge within the Code Red group to translate content from and into the languages spoken in each of the 23 countries where we have representation.
We bridge the gap between public relations and marketing with our own content creation teams that understand the acronyms that abound in cyber security and we can write compelling content to communicate with customers, channel partners, end users, security professionals and decision makers. We help formulate and share your message to your specific audiences.
Content marketing means we takes on the control and responsibility of the entire process of content creation. In close collaboration with you, we design a custom content package that best fits your needs and goals. We take on the entire process, so you can spend all your energy on the valuable contribution you make to your organization.