Changing PR agencies is not a decision to be taken lightly. In the first of our new series, we speak to David Chalmers, VP of Marketing at Skurio, about when it’s time to change and the right things to look for to make a successful switch.
About Dianne Canham
7: Episode 7 – Breaking news and the art of the rapid response
Major cyber stories news stories seem to be breaking every few days – but how can you get involved in the story? Join the éclat team as we discuss managing breaking news.
Launch your Cyber Security Company in the UK
In this eBook Code Red helps US security companies to launch in the UK market and to be best-placed to capitalise on the huge opportunity it presents.
6: Episode 6 – Creating content that works for journalists
This episode I welcome veteran writer, editor and broadcaster Stephen Pritchard on to the show to discuss how PRs can create content that journalists can really use.
5: Episode 5 – Recruiting in cyber security PR
This month I’m joined by two of our junior account executives to discuss their experiences of joining éclat and how PR agencies can support new recruits.
4: Episode 4 – Interviewing freelance journalist Jane Bird
Veteran freelance business and tech journalist Jane Bird joins us to share her insight on creating and pitching a hit cybersecurity story.
3: Episode 3 – Analysing 2018 cyber coverage in the UK nationals
In this episode I’m joined by Richard Laven, MD of Apollo Research, as we discuss our new joint research analysing how the UK national press covered cyber security stories in 2018.
2: Episode 2 – Looking back at the biggest cyber stories of 2018
In the second episode of Cyber Beat, we take a look back at some of the biggest cyber security stories and PR opportunities in 2018.
